Advances in Applied Economics, Business and Development: by Chu Huang (auth.), Qingyuan Zhou (eds.)

By Chu Huang (auth.), Qingyuan Zhou (eds.)

This four-volume-set (CCIS 208, 209, 210, 211) constitutes the refereed lawsuits of the overseas Symposium on utilized Economics, company and improvement, ISAEBD 2011, held in Dalian, China, in August 2011. The papers deal with matters concerning utilized Economics, company and improvement and canopy quite a few examine components together with Economics, administration, schooling and its Applications.

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2 Use Fuzzy Comprehensive Evaluation Method to Calculate the Weight of Each First-Level Index Assume that the weight of first-level index k is d k (k = 1, 2,3, 4,5) . First, determine the ranking of importance of the five first-level indexes in evaluating the financial competitiveness. Taking account of the characteristics of telecom industry’s current development stage, the relative importance of five firstlevel indexes is based on the results of expert surveys. 5⎥⎦ (3) . The matrix above has passed the consistency test, and we can rank the importance of each first-level index to financial competitiveness.

Is an evaluation method of enterprise’s financial as well. To summary the above definitions of financial competitiveness, we can draw a conclusion: first, most of the current research on the financial competitiveness remain in the general theory level, and the practical operation is relatively poor. We think that when analyzing the financial competitiveness of companies from different industries, the evaluation indicators and criteria should vary with the specific industry’s characteristics. Second, in choosing the objective of financial competitiveness, this paper argues that the promotion of financial competitiveness is not only to enhance customer value or shareholder wealth, but rather serve to maximize enterprise value.

74%. Therefore, it must strengthen the cost efficiency, focusing on the control of administration and selling expenses. At the same time, China Unicom must endeavor to attract high-end customers, carry out value added service, and improve return on investment. China Unicom made a high capital investment in 2009, making a negative free cash flow. While maintaining a positive free cash flow is the premise and protection to achieve sustainable development and financial risk prevention. 4 Conclusion With the gradual promotion and implementation of financial transformation, it becomes a universal agreement among telecom enterprise that we can achieve the value management by improving financial competitiveness.

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